Kiwis are attending more live events than ever before. However, unless your events effortlessly sell out minutes after your on-sale, it’s very important to have a strategy and allocate a realistic budget for marketing and advertising your event.
Don’t try and do it at the last minute!
Planning well in advance gives your event a better chance at success. Gain momentum early and maintain it throughout your sale – hirers who get their marketing collateral to the public at least two months before the show tend to create more awareness and sell more tickets.
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